Inspiring Youth, Elevating Talents, Transforming Communities.

About the Program

The “Empowering Youth through Sports and Talent Development” program by the Kenya Youth Support Association (KEYSA) focuses on identifying and nurturing young talents in sports and creative arts. The initiative provides structured training in disciplines like football, volleyball, music, drama, and art, while promoting mentorship, gender inclusivity, and life skills development. By offering access to professional coaches and fostering leadership qualities, the program ensures equal opportunities for both boys and girls. This holistic approach aims to not only engage youth constructively but also strengthen community bonds and address prevalent social issues such as idleness and inequality.

Values we live by

Empowerment and Leadership Partnerships, Mentorship and Guidance, Inclusivity and Equal Opportunities, and Community Engagement

Be remarkable

Youth are empowered to create opportunities, foster personal growth, and ensure they have the support needed to thrive and make meaningful contributions to their communities.

Key Objectives and Areas of Focus

Talent Identification

Identify and register youth with potential in sports and creative arts through community outreach and talent scouting.

Professional Training

Provide structured training in sports and arts by involving experienced professional coaches. 

Gender Inclusivity

Ensure equal participation of girls and boys by addressing cultural and financial barriers to involvement in the program.

Mentorship

Connect youth with mentors from sports and creative industries to guide their career development and personal growth.

Community Engagement

Organize talent showcases, performances, and competitions to foster community pride and youth involvement.

Life Skills Development

Equip youth with essential life skills such as leadership, teamwork, and financial literacy to prepare them for future success.